This Promotion is in no way sponsored or endorsed by Twitter, Inc. or Facebook. By
participating in the promotion, you are providing your information to Kohl’s Department
Stores, Inc., not to Twitter, Inc. or Facebook.

1. Sponsor: Kohl's Department Stores, Inc., N56 W17000 Ridgewood Drive, Menomonee Falls,
WI 53051.

2. Administrator: LeadDog Marketing Group, 159 W. 25th Street, 2nd Floor, New York,
NY 10001.

3. Eligibility: The Kohl’s “Operation: Black Friday Twitter Sweepstakes” (“Sweepstakes”) is
open only to legal residents of the 50 United States and District of Columbia who are 18
years of age or older (or the age of majority in the jurisdiction of their residence, whichever is
older) at the time of entry. Employees of Sponsor, Administrator, Twitter, Inc. (“Twitter”), any
organizations responsible for sponsoring, fulfilling, administering, advertising or promoting
the Sweepstakes, and/or each of their respective parent, subsidiary, affiliated and successor
companies, and immediate family and household members of such individuals, are not
eligible to enter or win a prize. "Immediate family members" shall mean parents, step-
parents, children, step-children, siblings, step-siblings, or spouses, regardless of where they
live. "Household members" shall mean people who share the same residence at least three
months a year, whether related or not. Void where prohibited or restricted by law.

4. Sweepstakes Schedule: The Sweepstakes begins on or about on or about 11:00p.m.
Central Standard Time (“CST”) on November 22, 2012 and ends 2:59 a.m. CST on
November 23, 2012 (“Promotion Period”), as set forth in the chart below. Sponsor’s computer
is the official clock for this Promotion. Four(4) separate and distinct Sweepstakes Entry
Periods comprise the Promotion Period.

Sweepstakes Entry Periods

Entry Periods Begin Date & Time End Date & Time
Period#1 11:00 pm CST on 11/22/12
11:59 pm CST on 11/22/12
Period#2 12:00 am CST on 11/23/12
12:59 am CST on 11/23/12
Period#3 1:00 am CST on 11/23/12
1:59 am CST on 11/23/12
Period#4 2:00 am CST on 11/23/12
2:59 am CST on 11/23/12

5. Sweepstakes Entry: During the Promotion Period, go to http://www.twitter.com/kohls (or the
mobile version of the website) and send a tweet to @Kohls which contains: (i) photo of yourself waiting in line outside or inside any Kohl’s (brick and mortar, physical) store location in the U.S. to open at midnight November 23, 2012 for “Black Friday” and (ii) the #OperationBlackFriday hashtag (collectively, the "Sweepstakes Tweet"). All three (3) elements of the Sweepstakes Tweet must be present to be considered an Eligible Entry (as hereinafter defined). A Sweepstakes Tweet that does not contain a photo, the hashtag, and/or @Kohls will not be considered an eligible entry. Do NOT include any additional content beyond the three (3) elements of the Sweepstakes Tweet. For the avoidance of doubt, the Sweepstakes Tweet need only contain the three (3) elements of the Sweepstakes Tweet of which the photo element must be in compliance with the Content Guidelines set forth below, the quality of the photo will not affect one’s ability to enter the Sweepstakes. Use of the hashtag for purposes other than Sweepstakes participation is strongly discouraged. (Note: You will need to create a Twitter account if you don't already have one. Twitter registration is free.) BY TWEETING A PHOTO, @KOHLS AND THE #OPERATIOBLACKFRIDAY HASHTAG YOU ARE AGREEING TO THE TERMS OF THESE OFFICIAL RULES. DO NOT SUBMIT A TWEET WITHOUT FIRST REVIEWING THESE OFFICIAL RULES AVAILABLE AT http://oak.ctx.ly/r/16jv. DO NOT SUBMIT A TWEET WITHOUT FIRST REVIEWING THESE OFFICIAL RULES. One (1) entry per person per Sweepstakes Entry Period allowed. Once submitted, a tweet/entry cannot be modified, amended or supplemented by entrant in any way. Entries become the property of Sponsor and will not be returned. Retweets, automated tweets or tweets sent via a bot will be disqualified. You may only use one (1) Twitter account to participate in the Sweepstakes. All entries submitted in accordance with these Official Rules shall be hereinafter referred to as "Eligible Entries" or each an "Eligible Entry". Each Eligible Entry will count as one (1) entry into the Sweepstakes (for applicable Sweepstakes Entry Period). All entries must comply with the Twitter Terms of Service and Twitter Rules available at the Twitter Web Site. Important note: If your Twitter account is set to "protected mode," your updates/responses may not be visible in Sponsor's @Kohls timeline and may not thus be received by Sponsor unless you previously consented to permit @Kohls to see your Twitter updates. (And, if your entry is selected as a potential prize winner as per Rule 7 below, you will not receive the message/direct message informing you to such effect, if your Twitter account is set to “protected mode.”) If you opt to access Twitter via your wireless mobile device (only available via participating wireless carriers), data rates may apply for each message sent or received from your handset according to the terms and conditions of your service agreement with your wireless carrier. Other charges may apply (such as normal airtime and carrier charges as well as charges for wireless Internet access) and may appear on your mobile phone bill or be deducted from your prepaid account balance. Wireless carriers' rate plans may vary, and you should contact your wireless carrier for more information on messaging rate plans and charges relating to your participation in this Sweepstakes. Mobile device service may not be available in all areas. Check your phone's capabilities for specific instructions.

Sponsor and its agencies are not responsible for failed, partial or garbled computer
transmissions, or for technical failures of any kind, including but not limited to electronic
malfunction or damage of any network, hardware or software (or for one’s Sweepstakes
Tweet/entry not being received due to Twitter’s filtering mechanism and/or operation of
other technology.) If for any reason the Sweepstakes (in whole or in part) is not capable of
running as planned, including infection by computer virus, bugs, tampering, unauthorized
intervention, fraud, technical failures, fire, flood, storm or other natural cataclysm, riot, strike,
civil commotion, governmental regulation or any other causes beyond Sponsor’s control
that corrupt or affect the administration, security, fairness, integrity or proper conduct of the
Sweepstakes (for example changes by Twitter to its policies and terms), Sponsor reserves
the right, in its sole discretion, to disqualify any individual who tampers with the entry process,
and to terminate, modify or suspend the Sweepstakes. In such event, Sponsor reserves
the right to conduct the Sweepstakes and award the prizes for affected Sweepstakes Entry
Period(s) by means of a random drawing from among all eligible entries received prior
to and/or after (as appropriate) the action taken by Sponsor for affected Sweepstakes
Period(s) or otherwise in a manner which is fair, appropriate and consistent with these Official
Rules, as determined by Sponsor in its sole discretion. Notice of termination/suspension of
Sweepstakes will be posted on www.kohls.com and www.twitter.com/kohls. No responsibility
is assumed for any error, omission, interruption, deletion, defect, delay in operation or
transmission, communications line failure, theft or loss, destruction or unauthorized access
to, or alteration of, Sweepstakes Tweets/entries; or any problems or technical malfunctions
of any telephone network or lines, computer online systems, servers, or providers, computer
equipment, software, failure of any e-mail/electronic entry/Sweepstakes Tweet to be received
on account of technical problems or traffic congestion on the Internet or at any website, or
any combination thereof, including any injury or damage to entrant's or any other person's
computer (or mobile phone, as applicable) related to or resulting from participation in or
downloading any materials from this Sweepstakes.

Entrants further agree not to knowingly damage or cause interruption of the Sweepstakes
and/or prevent others from participating in the Sweepstakes. CAUTION: ANY ATTEMPT TO


6. Content Guidelines:In addition to complying with all other requirements of these Official
Rules, each Sweepstakes Tweet must comply with the following guidelines (“Content
Guidelines”). Any Sweepstakes Tweet that Sponsor/Administrator, in their sole discretion, determines is in violation of these Content Guidelines will result in disqualification of entrant responsible for same. In addition, subject to any consent that may be required from Twitter, the violativeSweepstakes Tweet will be removed from the Kohl’s Twitter Page. Each Sweepstakes Tweet (a) must be truthful and accurate
in all material respects, and (b) must not:

• Contain content or material that violates or infringes any third party rights of any
kind, including without limitation, any third party privacy, publicity, trade secret and/
or intellectual property rights, including third party registered and/or common law
copyrights and trademarks (FOR THE AVOIDANCE OF DOUBT, DO NOT INCLUDE
• Disparage Sponsor, Administrator, any other person or entity affiliated with the
Promotion or the competitive products, services or entities of any of the foregoing;
• Contain brand names or trademarks of any third party other than those owned by or
licensed to Sponsor (as discussed below);
• Contain content or other creative elements not created by and original to entrant or
licensed to entrant by Sponsor (see below);
• Contain content or other material that is misleading, inappropriate, indecent,
obscene, hateful, tortious, defamatory, slanderous or libelous;
• Contain content or other material that reflects, advocates or promotes bigotry, racism,
hatred, harm or exploitation of or against any class, group or individual, discrimination
based on race, gender, religion, nationality, disability, sexual orientation or age, or
actions or activities that are restricted, prohibited, illegal or unlawful (this includes
disruptive, rowdy or otherwise anti-social behavior – such as, pushing, shoving,
kicking other persons – while in line at a Kohl’s store);
• Contain any testimonial or claim as to the attributes, properties or potential usage
benefits of any product or service of Sponsor or any third party;
• Contain content or other material that is unlawful or in violation of or contrary to any
applicable federal or state laws or regulations; and

In addition to the foregoing, the Sweepstakes Tweet cannot:
• Contain executable programming of any kind, including without limitation, viruses,
worms, Trojan horses, spyware, malware, time bombs, Easter eggs, cancel bots or
any kind of malicious or benign computer programming whatsoever; and
• Contain encrypted content of any kind, including without limitation, encoded

Subject only to the rights of Twitter as operator of its social network, entrant grants
to Sponsor and its designees the non-exclusive, irrevocable, perpetual, worldwide,
royalty-free, transferable, sublicenseable right and license to use, display, perform,
exhibit, reproduce and/or otherwise exploit his/her Sweepstakes Tweet in any
manner and in any and all distribution channels, venues or media now known or
hereafter devised, without further notice or any compensation to entrant. Entrant
waives any “Moral Right of Authors” (Droit Moral) in the Sweepstakes Tweet. Entrant
further agrees, upon Sponsor’s request and without compensation, to sign any and
all necessary and appropriate documents so as to effect, perfect or record such
license rights.

*Sponsor grants to each qualified entrant a limited, non-transferable, non-exclusive,
non-sublicensable, revocable right to use its trademarks solely for purposes of participation in this Promotion; such right and license will automatically expire at the end of the Promotion Period, unless specifically extended on an individual basis by Sponsor in writing in its sole discretion. Any other use of Sponsor’s trademarks will be a violation of Sponsor’s intellectual property rights.


Entrant understands and agrees that Sponsor has wide access to ideas, stories and other
literary, artistic and creative materials submitted to it from outside sources or developed by
its own employees and agents (together, “Sponsor Creative”); and, such Sponsor Creative
may be competitive with, similar to (or even identical to) the Sweepstakes Tweets created
and disseminated by entrants; and, Sponsor shall have no liability to entrant or any third party
in respect to or in connection with the development, use, sale and/or commercial exploitation
of all or any portion of Sponsor Creative by Sponsor and/or its designees and licensees,
all of which liability, if any, entrant hereby expressly and irrevocably waives, releases and

7. Random Drawings/Selection of Winners: Potential prize winners will be selected via random
drawings immediately following each Sweepstakes Entry Period from among all eligible
entries received during a particular Sweepstakes Entry Period. Non-winning entries from any
drawing/Sweepstakes Entry Period will NOT be carried forward to subsequent drawing(s)
/Sweepstakes Entry Period(s). Drawings will be conducted by LeadDog Marketing Group,
an independent judging organization/Administrator whose decisions are final and binding
on all matters related to the Sweepstakes. There will be 3 Grand Prize winners for each
Sweepstakes Entry Period. Limit of one (1) prize per person/household/address/email-
address/Twitter account during the Promotion Period.
Potential winners will be notified
by message (formerly called a “direct message”) to such potential winner’s Twitter account
that was used to enter the Sweepstakes. Failure to respond to the notification message within
twenty four (24) hours of notification will result in disqualification. Potential winners may be
required to sign and return, within two (2) business days, an Affidavit of Eligibility, Release
and Indemnification and a Publicity Release where allowed by law, to be eligible for the prize
(“Prize Claim Documents”). If the Prize Claim Documents are not returned to Sponsor within
specified time period (if applicable), or if prize notification/prize is returned as undeliverable,
or potential winner cannot be contacted for any reason, or if potential winner declines the
prize for any reason prior to award, such potential winner will be disqualified and an alternate
winner selected at random from all remaining eligible entries received during the applicable
Sweepstakes Entry Period. In the event of any dispute concerning the identity of any entrant,
the entry will be deemed submitted by the natural person who is the authorized holder of the
transmitting Twitter account (as per the records of Twitter).

8. Prizes, Values and Odds:
Grand Prizes (12 winners): Each Grand Prize winner will receive a $100 Kohl’s E-Gift Card
(subject to terms and conditions indicated thereon).

Total value of all prizes: $1,200.00.

Kohl's E-Gift Cards can be used in store and online. Kohl's E-Gift Cards have no service fees and no expiration dates. Terms and conditions apply.

FOR ALL PRIZES: Winners are not entitled to exchange or transfer prizes or to obtain cash
(except where required by law) or other substitutes. Taxes, if any, are the sole responsibility
of prize winners.

By accepting a prize, each winner grants Sponsor and its designees permission to use their
name, voice, likeness, photograph, prize information, biographical data and city and state
of residence on a winners’ list and for programming, publicity and promotional purposes,
worldwide in all forms of media now known or hereafter developed, in perpetuity, without
further compensation unless prohibited by law. Sponsor and its designees are not obligated
to use any of the above mentioned information or materials, but may do so and may edit
such information or materials, at Sponsor's sole discretion, without further obligation or

Odds of winning a prize for a given Sweepstakes Entry Period depend on total number of eligible entries received during that Sweepstakes Entry Period.

9. General Conditions and Limitations of Liability: By participating, entrants agree to be
bound by and abide by these Official Rules and the decisions of Sponsor and Administrator,
which shall be final and binding in all respects. Sponsor’s failure to enforce any term of these
Official Rules shall not constitute a waiver of that provision. By participating in this
Sweepstakes, entrants agree to release and hold harmless Sponsor, Administrator,Twitter,
each of their respective parent, subsidiary, affiliated, related and successor companies,
advertising and promotion agencies, and each of the foregoing entities’ respective officers,
directors, agents, shareholders, representatives and employees, as well as each of their
respective successors, representatives and assigns (collectively, the "Released Parties") for:
(1) any incorrect or inaccurate information, whether caused by entrants, printing errors or by
any of the equipment or programming associated with or utilized in the Sweepstakes; (2)
technical failures of any kind; (3) unauthorized human intervention in any part of the entry
process or the Sweepstakes; (4) technical or human error which may occur in the
administration of the Sweepstakes or the processing of Sweepstakes Tweets/entries; or (5)
any injury or damage to persons or property which may be caused, directly or indirectly, in
whole or in part, from entrant’s participation in the Sweepstakes or any Sweepstakes-related
activity or receipt or useor misuse of any prize.

10. Disputes: To the fullest extent permitted by law, participant agrees that: (1) any and all
disputes, claims and causes of action arising out of or connected with this Promotion or any
prize awarded shall be resolved individually, without resort to any form of class action, and
exclusively by the United States District Court for the Eastern District of Wisconsin or an
appropriate Wisconsin State Court; (2) any and all claims, judgments and awards shall be
limited to actual out-of-pocket costs incurred, including costs associated with entering this
Promotion, but in no event attorneys' fees; and (3) under no circumstances will participant
be permitted to obtain awards for, and participant hereby waives all rights to claim, indirect,
punitive, incidental and consequential damages and any other damages, other than for actual
out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise
increased. All issues and questions concerning the construction, validity, interpretation and
enforceability of these Official Rules, or the rights and obligations of the participant and
Sponsor in connection with the Promotion shall be governed by, and construed in accordance
with, the laws of the State of Wisconsin, without giving effect to any choice of law or conflict
of law rules (whether of the State of Wisconsin or any other jurisdiction), which would cause
the application of the laws of any jurisdiction other than the State of Wisconsin.

11. Privacy Policy: The entry information provided is subject to the Kohl’s Privacy Policy.

12. Winners' List: For the names of the winners, mail a self-addressed, stamped envelope to:
The Kohl’s “Operation: Black Friday Twitter Sweepstakes” Winners, c/o LeadDog Marketing
Group, 159 W. 25th Street, 2nd Floor, New York, NY 10001, for receipt no later than 12/3/12.