Q: Why does Kohl’s support hospitals that serve kids?
A: Kohl's supports hospitals that serve kids because it's important to our customers and Associates, many of whom are parents. We created Kohl’s Cares® and the hospital partnership program to make a positive impact on the youngest members of our community. Hospitals provide many valuable services in their communities, and Kohl’s is proud to support them with additional resources needed to fulfill their mission: preventing illness and injuries.
Q: How does Kohl’s support hospitals?
A: Through partnerships focusing on community outreach, Kohl's Cares® works with local hospitals to educate and inform kids and parents about local health issues affecting their lives. From interactive school programs to health and safety fairs, families learn how to protect themselves and prevent illness and injury.
Q: Which hospitals does Kohl’s support?
A: Currently, Kohl's partners with more than 160 hospitals in the communities we serve. When we enter a new market, we partner with a local hospital that serves kids. As Kohl's grows, so does our commitment to kids.
Q: How do hospital partners use the funds raised through Kohl's Cares®?
A: Every hospital community has its own needs so Kohl’s works with each hospital to determine the best use of the funds. The hospital programs that Kohl’s supports focus on community outreach including topics such as injury prevention, healthy lifestyle, immunization, asthma, and infant care.
Q: How does Kohl’s select a hospital partner in each new market?
A: As Kohl’s enters a new market, we look to establish a partnership with a hospital that shares our mission of keeping kids healthy. With that in mind, Kohl's further investigates the partnership opportunities using the following criteria:
- A children's hospital that is a member of the Children’s Hospital Association (CHA; formerly NACHRI) within the store's Designated Marketing Area (DMA*)
- The following is the order of preference for a CHA member hospital:
- Freestanding, nonprofit hospital generally classified as a 1-A
- Children's hospital within a hospital generally classified as a 1-C (primary teaching)
- Associate member
- Supporter member
* Children's specialty hospital classified as a 1-B (specialty) by CHA will not be considered (effective 2007)
- 1st choice – freestanding, nonprofit hospital (1-A)
- If more than one freestanding, nonprofit hospital (1-A) in the same service area, then select both/all
Q: What types of items does Kohl’s not fund for hospital partners?
- Capital campaigns
- Multi-year donation requests
- Medical equipment used inside the hospital
- Internal hospital or clinical programs
- Brick and mortar requests
- Programs/events supported by other retailers
- Programming focused strictly on educating medical professionals, “train the trainer”
- Specialty conferences and trainings
- Generally, salaries previously covered by the hospital
- Indirect fees